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The 740

The 740

740, TIMBERWOLF with NB 103 WHITE, U7404OO 740, TIMBERWOLF with NB 103 WHITE, U7404OO
New colour
740, RELIC BROWN with PUMPERNICKEL, U7407CB 740, RELIC BROWN with PUMPERNICKEL, U7407CB
New colour
740, SLATE GREY with GREY MATTER, U740N74F 740, SLATE GREY with GREY MATTER, U740N74F
New
740, SLATE GREY with GREY MATTER, U740N9J9 740, SLATE GREY with GREY MATTER, U740N9J9
New
740, BLACK METALLIC with Castlerock PFP, U7407YI 740, BLACK METALLIC with Castlerock PFP, U7407YI
740, BLACK with SILVER METALLIC, U740BM2 740, BLACK with SILVER METALLIC, U740BM2
740, MEDUSA GREEN with ANGORA, U7402EL 740, MEDUSA GREEN with ANGORA, U7402EL
740, ANGORA with CINNAMON, U7403SB 740, ANGORA with CINNAMON, U7403SB
740, Black with Black Cement with Castlerock with Gold Metallic, U740BD2 740, Black with Black Cement with Castlerock with Gold Metallic, U740BD2
740, SILVER METALLIC with NB 103 WHITE, U740WSM 740, SILVER METALLIC with NB 103 WHITE, U740WSM
740, SILVER METALLIC with NB 103 WHITE, U740BSM 740, SILVER METALLIC with NB 103 WHITE, U740BSM
740, NB WHITE with NB 103 WHITE, U740WW2 740, NB WHITE with NB 103 WHITE, U740WW2
740, NB NAVY with VINTAGE INDIGO with Shadow Grey with Silver Metallic, U740WN2 740, NB NAVY with VINTAGE INDIGO with Shadow Grey with Silver Metallic, U740WN2
740, BLACK, U740BO2 740, BLACK, U740BO2
740, NB 103 WHITE with BLACK CEMENT with Slate Grey with Silver Metallic, U740PH2 740, NB 103 WHITE with BLACK CEMENT with Slate Grey with Silver Metallic, U740PH2
740, WHITE with Metallic Silver with Reflection, U740WM2 740, WHITE with Metallic Silver with Reflection, U740WM2
740, SILVER METALLIC with RAINCLOUD, U7403UQ 740, SILVER METALLIC with RAINCLOUD, U7403UQ
New colour
740, WHITE with Metallic Silver with Black, U740NW2 740, WHITE with Metallic Silver with Black, U740NW2

Men’s New Balance 740

The Men’s New Balance 740 reintroduces a 2000s-inspired running silhouette, blending retro design with modern comfort for everyday wear. Featuring breathable open-knit mesh, angular overlays, and a segmented ABZORB midsole, the 740 delivers lightweight cushioning and a smooth ride. Its distinctive Y2K aesthetic and versatile design make it a standout option for both streetwear and casual athletic style.

Pair your 740s with New Balance men’s hoodies, track pants, or explore the full range of men’s sneakers to complete your look.

Are Men’s New Balance 740 shoes good for everyday wear?

Yes, the Men’s 740 is built for day-long comfort with ABZORB cushioning and a breathable mesh upper.

Does the Men’s New Balance 740 fit true to size?

The Men’s 740 generally fits true to size. For the best fit, check our size guide or visit a New Balance store.

How do I style the Men’s New Balance 740?

The retro running-inspired silhouette pairs effortlessly with joggers, shorts, jeans, or streetwear staples for a laid-back, cool look.

How do I clean my Men’s New Balance 740 shoes?

Use a soft brush to remove dirt and wipe down with a cloth and mild soap. Avoid machine washing.

Is the Men’s New Balance 740 suitable for running?

The Men’s 740 draws inspiration from running shoes but is designed primarily for lifestyle wear. For dedicated running shoes, browse our men’s running collection.